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DIGITAL MARKETING

DIGITAL MARKETING IS FOCUSED

We reach carefully selected users who match the profile of your potential customers. We use the most advanced methods to determine which audiences your ads will appear to, not only the age, gender and location of the user, but also their interests and many other factors in determining the target groups.

DIGITAL MARKETING IS MEASURABLE

What worked, what didn’t? By observing how customers behave and measuring conversions based on resources, where users came from, we identify what works better and what works worse. Thus, day by day, with every penny we spend, we can improve the performance of our campaigns and improve them so that the return is always higher.

DIGITAL MARKETING IS PROFITABLE

Users use the web to find inspiration, explore offers, and make purchasing decisions. They take into account the opinions of their friends, user recommendations, and educate themselves about the products or services they are looking for. Digital marketing is an approach to gaining and persuading customers that uses the web and devices that users use constantly for this purpose. Thus, it can reach and address the user at any time, with every move.

Google AdvertisingWe reach potential customers when they are looking for your products or services

Digital marketing allows us to analyze how users find your products or services. We break down search data and place it in ad groups, and write compelling and clear text that represents your business online. Google advertising is a great way to get targeted users to your site, because by searching, users are already expressing what they are looking for.

Facebook Advertising & Remarketing – We address users according to their interests and those who have already visited the website

Based on the interests of users and their life events, we create ads that are useful and relevant to users. Through remarketing, we address those users who have already viewed our offer and encourage them to read more, review more and provide us with their information.

We obtain data from anyone interested in your business

Through the use of remarketing and advertisements to obtain customer data, we address all users who have been interacting with company content for a long time. In this way, we obtain contact or other information about customers / potential customers and their consent to use them.

Content strategy for raising organic positions – Website optimization and positioning

We help your company implement a strategy that allows it to reach the top of search engines.

We customize and speed up the website, that it offers a better user experience and is more search engine friendly.

We are introducing content marketing, which addresses potential customers at the time of decision-making and brings you traffic, “engagement” on “social” networks and content for email marketing

Monitor performance at every step

We make sure that companies that use our services have full access to performance and consumption data. We organize conversion and purchase tracking and provide you with the use and insights into the performance of campaigns and direct data on how many purchases or inquiries there are and in what value and which source is deserving of sales.

Affordable and reliable Digital marketing

We introduce a strategy that your company can use in the long run, that does not require high investments and that makes the most of your resources.

We choose strategies and advertising channels exclusively for your company. We offer you what will work for you.

We provide full support to understand what is happening, what changes we have made and for what reason.

The use of funds in campaigns is agreed in advance and never exceeds the agreed amount.

Our terms help you, as you have absolutely all the data that your digital channels generate, and at the same time you have our advice and full support in understanding and separating the important from the irrelevant.

You pay according to actual consumption. The more clicks and the cost of clicks, the more you pay, no more, no less.

We are not bound by a contract. Campaigns and participation can be terminated at any time.

A complete insight into campaigns

Digital Marketing – What Business Leaders Need to Know About Digital Marketing

Digital marketing is used by more and more companies, and to some extent it is known and understood by all leaders in companies. Nevertheless, executives could make more informed decisions if they looked at digital marketing in more detail. 

For most people, digital marketing often means only two numbers, so it is viewed only in terms of costs and traffic, and often only in terms of costs. This does not bother digital marketing agencies too much, but companies are losing out. First, they lose opportunities, as digital marketing at various stages contains a lot of data with which leaders could make decisions about short-term and long-term moves. They then lose out by investing less in digital marketing than it would pay off, or too much. They are also losing out because, due to a lack of understanding, they are not leading companies in the direction of digitalization and instead enter it with restraint.

Digital marketing has proven to be an extremely effective way for many companies to gain new customers and increase sales, but there are also companies where digital marketing, as they say, “does not work”. How can one and the same way work for one company and not for another? It seems that the difference in how profitable digital marketing is depends not so much on the industry or the story of the company, but on the approach of the leaders. Only through their activities can they enable digital marketing agencies to work better, and lead them in the right direction, just like their employees. This does not mean that digital marketing should go the way the director imagines, it just means that some investments and steps that the digital marketing agency proposes or presents as options are approved and supported by leaders, while others are not.

Leaders can completely change the effectiveness of digital marketing and have a strong impact on results, only if they understand it well enough. Understanding, however, is not a matter of knowing the concepts but is based primarily on understanding the consumer and his behavior online, on understanding the buying process, that is, how a purchase is made at all. It is also important that the company enters digital marketing with realistic expectations and to the agency with the right questions…